In the news:
The downward spiral of the MTV Video Music Awards' TV performance continued Thursday night as the ceremony's audience plunged from last year and VMA fans headed online.
The show, once a ratings juggernaut for MTV, pulled in an average of just 5.77 million total viewers over its three hour telecast starting at 8 p.m., down 28% from the 8 million viewers it averaged last year, according to preliminary data from Nielsen Media Research.
What I don't get is why MTV persists in having a music video award show, when MTV hardly shows any music videos anymore. It's all moronic reality TV these days.
